Friday, August 06, 2010

Nestle Toll House Mini Morsel Toppers

In my email today was this ad from Nestle Toll House:



...which lead to this product page:



Premier White Mini Morsel Toppers
"These rich and creamy vanilla-flavored toppers are a delicious addition to a variety of mouth-watering recipes. NESTLÉ TOLL HOUSE Premier White Mini Morsel Toppers are a great addition to your cakes, cupcakes, ice cream and even pancakes. Shake on the Fun!"




Sweet Mini Morsel Toppers
"Made from real semi-sweet chocolate, these toppers are a delicious addition to a variety of mouth-watering recipes. Our NESTLÉ TOLL HOUSE Semi-Sweet Mini Morsel Toppers are a great addition to your cakes, cupcakes, ice cream and even pancakes. Shake on the Fun!"


If you have a sweet tooth like mine, you probably thought "CHOCOLATE CHIPS IN A PORTABLE CONTAINER ?! DO NOT TOY WITH MY HEART, NESTLE." The rest of you are no doubt thinking "Okay. Chocolate chips. In a cup instead of a bag. Can't you just buy some Tupperware for your chocolate ?" Allow me to explain: What would happen if you brought out a bag of regular sized chocolate chips & snacked on a few of them ? Somebody would say "Umm, what are you doing ? Shouldn't you bake cookies with those ? Or put them into trail mix ?" But what if you instead take out those same chocolate chips, albeit in a smaller size, & in the new Nestle container ? You'll probably hear "Oooh, gimme a handful!"

Mini chocolate chips in a closeable container are more socially acceptable in the same sense as one taking 2+ cake slices & nobody batting an eye, but more than one cupcake is considered eating too much ; ) That's my logic today and I'm sticking to it.